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Yuki Obayashi is a graphic designer whose work focuses on branding systems, typography and layout, and finding the sweet spot between analogue and digital processes. Currently designing at Under Armour on the Global Creative Team. 



Selected Work
Urban Outfitters
  ︎︎︎UO LIVE
  ︎︎︎UO Brand Identity
  ︎︎︎UO End of Year Book
  ︎︎︎UO Earth Month
  ︎︎︎UO Digital
  ︎︎︎UO Shop Tax Free
  ︎︎︎UO Home Packaging
︎︎︎Dais
︎︎︎Cove
︎︎︎Merch
︎︎︎Etc.
︎︎︎Prints



Contact
︎︎︎Email
︎︎︎Instagram

︎︎︎LinkedIn


︎︎︎Learn more!︎︎

UO LIVE

Scope: Brand Identity, Print Design
The second activation of the Shift Happens campaign,
UO LIVE is a concert series at 5 college towns highlighting some of today’s biggest artists.  







CD: Jackie Jensen

Design: Yuki Obayashi, Chloe Hemingway, Ethan McGowan, Ethan Dupont, Hannah Mack
Photo/Video: AJ Quon, Maggie Dong
Copy: Dave Devasa

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