Yuki Obayashi is a graphic designer whose work focuses on branding systems, typography and layout, and finding the sweet spot between analogue and digital processes. Currently designing at Under Armour on the Global Creative Team. 



Selected Work
︎︎︎We Are Football
Urban Outfitters
  ︎︎︎UO LIVE
  ︎︎︎UO Brand Identity
  ︎︎︎UO End of Year Book
  ︎︎︎UO Earth Month
  ︎︎︎UO Digital
  ︎︎︎UO Shop Tax Free
  ︎︎︎UO Home Packaging
︎︎︎Dais
︎︎︎Cove
︎︎︎Merch
︎︎︎Etc.
︎︎︎Prints



Contact
︎︎︎Email
︎︎︎Instagram

︎︎︎LinkedIn


︎︎︎Learn more!︎︎






Girlhood Storytelling Event, 2025


UA Echo, 2025


UO Exclusive, 2024


Doja Cat Tour Poster Concept, 2023


JOJI Tour Poster Concept, 2023



Olivia Rodrigo Tour Poster Concept, 2023





Breaktime Typeface, 2023



 UO BDG Branding, 2023





UO Black Friday, 2024

UO Single’s Day, 2021



UO X T-Pain In-Store Appearance, 2023



UO Schaumburg NSO, 2023




UO Outlet Sale, 2022

UO Rewards, 2023



UO All Co. Meeting Invite, 2023

Suicide Children Film Poster, 2022









Act+Acre, 2024




UO BDG Apparel Graphic, 2022




UO Sun Shop Logo and Branding, 2023