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Yuki Obayashi is a graphic designer whose work focuses on branding systems, typography and layout, and finding the sweet spot between analogue and digital processes. Currently designing at Urban Outfitters on the Brand Identity Team. 



Selected Work
Urban Outfitters
  ︎︎︎UO LIVE
  ︎︎︎UO Brand Identity
  ︎︎︎UO End of Year Book
  ︎︎︎UO Earth Month
  ︎︎︎UO Digital
  ︎︎︎UO Shop Tax Free
  ︎︎︎UO Home Packaging
︎︎︎Dais
︎︎︎Cove
︎︎︎Merch
︎︎︎Etc.
︎︎︎Prints



Contact
︎︎︎Email
︎︎︎Instagram

︎︎︎LinkedIn


︎︎︎Learn more!︎︎

Earth Month Collections

Scope: Art Direction, Illustration, Event Design
UO celebrates Earth Month by partnering with local artists and vendors that specialize in vintage, re-purposed, and natural products. I designed a custom typeface and set of graphics to create an identity that is fun, playful, and full of personality. 








CD: Steph Miller, Elise Nichols, Yuki Obayashi
Design: Yuki Obayashi
Copy: Arielle Passenti

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