Yuki Obayashi is a graphic designer whose work focuses on branding systems, typography and layout, and finding the sweet spot between analogue and digital processes. Currently designing at Urban Outfitters on the Brand Identity Team. 



Selected Work
Urban Outfitters
  ︎︎︎UO LIVE
  ︎︎︎UO Brand Identity
  ︎︎︎UO End of Year Book
  ︎︎︎UO Earth Month
  ︎︎︎UO Digital
  ︎︎︎UO Shop Tax Free
  ︎︎︎UO Home Packaging
︎︎︎Dais
︎︎︎Cove
︎︎︎Merch
︎︎︎Etc.
︎︎︎Prints



Contact
︎︎︎Email
︎︎︎Instagram

︎︎︎LinkedIn


︎︎︎Learn more!︎︎



UO Digital

Scope: Digital Design
Various assets for UO digital platforms including website banners, emails, e-gift cards, and more.
























CD: Steph Miller, Dani Birnbohm, Victoria May
Design: Yuki Obayashi  
Copy: Dave Devasa & Rachel Haas


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