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Yuki Obayashi is a digital designer whose work focuses on branding systems, typography and layout, and finding the sweet spot between analogue and digital processes. Currently designing at Under Armour on the Global Creative Team. 



Selected Work
Under Armour
︎︎︎For The Girls
︎︎︎We Are Football
Urban Outfitters
  ︎︎︎UO LIVE
  ︎︎︎UO Brand Identity
  ︎︎︎UO End of Year Book
  ︎︎︎UO Earth Month
  ︎︎︎UO Digital
  ︎︎︎UO Shop Tax Free
  ︎︎︎UO Home Packaging
︎︎︎Merch
︎︎︎Etc.



Contact
︎︎︎Email
︎︎︎Instagram

︎︎︎LinkedIn


︎︎︎Learn more!︎︎



Girlhood Storytelling Event, 2025


UA Echo, 2025

UO Exclusive, 2024


Doja Cat Tour Poster Concept, 2023



JOJI Tour Poster Concept, 2023


Olivia Rodrigo Tour Poster Concept, 2023





Breaktime Typeface, 2023



 UO BDG Branding, 2023






UO Black Friday, 2024

UO Single’s Day, 2021



UO X T-Pain In-Store Appearance, 2023



UO Schaumburg NSO, 2023



UO Outlet Sale, 2022

UO Rewards, 2023


UO All Co. Meeting Invite, 2023

Suicide Children Film Poster, 2022








Act+Acre, 2024



UO BDG Apparel Graphic, 2022




UO Sun Shop Logo and Branding, 2023